Business Excellence Program
The challenge of business is to maximise the performance across all the business areas, so the business works together as a cohesive unit.Improving the performance of each area of your business will result in the business working together as a cohesive unit. This is the ‘challenge of business’. A cohesive business has better productivity, higher profitability, improved communication, and is more sustainable and valuable. It is also more enjoyable to own and manage.
The Business Excellence Program breaks the business down into its component parts. Raffino can then assist you to identify the weaknesses and ideal operating situation for each business area. Initiatives to move each area of the business forward can then be identified and implemented.
Consideration in each area of the business can be given to (but is not limited to):
Leading employees – building and retaining the perfect team
- Identifying the ideal employee
- Recruiting and inducting the ideal employee
- Retaining, engaging and motivating employees
- Structuring roles and responsibilities for greater productivity
- Improving and managing employee performance and productivity
- Identifying training needs
- Improving employee time management
- Improving communication and collaboration in the workplace
- Developing leadership competencies
- Building the ideal culture
Marketing – attracting potential clients through a range of integrated activities
- Identifying the ideal client
- Understanding their real emotional need
- Creating the value proposition
- Identifying the required branding elements and marketing material
- Identifying the marketing activities required
- Measuring the success of the activities
Sales & Customer Service – converting potential clients and retaining them for life
- Understanding and identifying different personality types
- Mastering the critical selling steps
- Increasing the conversion rate from enquiry to sale
- Increasing the value per client
- Building long term relationships so clients keep coming back
- Managing the volume and price relationship
- Providing extraordinary levels of customer service
- Analysing customer risk
Production – getting quality product or service out the door
- Maximising operational productivity
- Creating efficient workflow and processes
- Improving quality control
- Improving workplace health & safety
- Identifying new product & service opportunities
- Managing supplier risk
- Identifying supply chain & distribution improvement opportunities
Finance – improving and controlling the financial health of the business
- Improving cash flow
- Maximising profitability
- Managing debtors
- Budgeting and forecasting
- Measuring financial performance
- Managing pricing and volume strategies
- Generating wealth for the shareholders
- Managing financial risk and compliance
Administration – creating a cohesive and efficient business
- Identifying and documenting procedures and policies
- Creating standard documents
- Creating an efficient electronic administration system
- Establishing key performance indicators for each business area
- Improving the accuracy and efficiency of information flow
In the Business Excellence Program, Raffino uses a process that evaluates the current position of each of the above areas within your business. Raffino advisors can then work with you and your team to identify your ideal operating environment, and implement initiatives to develop the business and dramatically improve its performance.

